Profitable Project Plan Review

Profitable Project Plan review

This year I enrolled into the Profitable Project Plan program. Only the best decision I’ve made in my business for 15 years. If you’re building a web design business – read my personal review.

What is a Landing Page and How to Use Them

landing pages explained
Waiting for people to visit your website is sabotage to your own business. The digital landscape is competitive and you have to craft a way to attract your audience to your brand. A landing page can help because it's specifically designed to convert. What is a landing page? A landing page is a web page visitors...

Lead Magnets: A Beginners Guide

Types of lead magnets
Catching a potential customer’s attention in the sea of content is hard work. You need to create an irresistible offer to lure your target audiences. Pull your lead closer to your business by using the right types of lead magnets for your business. What is a lead magnet? A lead magnet is an incentive. It’s free....

Lead Generation: A Beginners Guide

Lead generation is an essential activity for every business. In fact, I say it is the first and foremost marketing activity that every business owner should learn to master, or find someone who can master it for them. This article is a beginner's guide to Lead Generation - why you need it and how...

Sales Funnels Explained – Marketing tools for funnel stages (part 2 of 3)

sales funnel marketing tools
This Sales Funnel Explained series is for business owners who want to know how to increase leads and customers. There is a method to increasing sales and the SALES FUNNEL provides a framework to achieving that goal. The Sales Funnel Explained series is in 3 parts: The Stages of the Funnel The Marketing Tools...

How to track your online marketing activities

businessman looking at charts and graphs
Assuming you are already set up with some form of analytics on your website, the following will guide you through how you can track your online marketing activities that take place outside of your website domain - in blog articles, forum comments, social media, emails etc. The steps outlined below relate specifically to Google...

eBooks and Digital Publishing – saving on many levels

couple reading on a tablet
The term ebook is short for “electronic book”. It is read digitally on a computer. Ebooks are increasingly growing in popularity. They are easy and cheap to produce and distribute. They can include video, audio, hyperlinks and animation as well as text and print. A small business can use ebooks to help boost sales and...