Email Marketing

How to track your online marketing activities

businessman looking at charts and graphs
Assuming you are already set up with some form of analytics on your website, the following will guide you through how you can track your online marketing activities that take place outside of your website domain - in blog articles, forum comments, social media, emails etc. The steps outlined below relate specifically to Google...

eBooks and Digital Publishing – saving on many levels

couple reading on a tablet
The term ebook is short for “electronic book”. It is read digitally on a computer. Ebooks are increasingly growing in popularity. They are easy and cheap to produce and distribute. They can include video, audio, hyperlinks and animation as well as text and print. A small business can use ebooks to help boost sales and...