marketing online

What is a Landing Page and How to Use Them

landing pages explained
Waiting for people to visit your website is sabotage to your own business. The digital landscape is competitive and you have to craft a way to attract your audience to your brand. A landing page can help because it's specifically designed to convert. What is a landing page? A landing page is a web page visitors...

Lead Magnets: A Beginners Guide

Types of lead magnets
Catching a potential customer’s attention in the sea of content is hard work. You need to create an irresistible offer to lure your target audiences. Pull your lead closer to your business by using the right types of lead magnets for your business. What is a lead magnet? A lead magnet is an incentive. It’s free....

5 TOP LEAD MAGNETS Social Media Marketers

social media marketer
Wondering which type of magnets have had the best success for businesses like yours? Listed below are the 5 top trending lead magnet types for your industry. Swipe File Do you offer Facebook Advertising management to your clients? If so, a collection of effective Facebook ads across specific industries, or purposes can be an interesting asset...

5 TOP LEAD MAGNETS for Bookkeepers

bookkeeper
Wondering which type of magnets have had the best success for businesses like yours? Listed below are the 5 top trending lead magnet types for your industry. Ebook Reports Ebooks are the perfect tool to address topics and issues your business has the solution to. The PDF format is preferable since it is usable on most...

5 TOP LEAD MAGNETS for Counsellors and Psychologists

counsellors and psychologists
Wondering which type of magnets have had the best success for counselling businesses like yours? Listed below are the 5 top trending lead magnet types for the counselling and psychology industry. Audio Training There is a range of resources you can make available online that visitors could use to self-manage their mental health. Downloadable audio files...

5 TOP LEAD MAGNETS for Personal Trainers

personal trainer
Wondering which type of magnets have had the best success for businesses like yours? Listed below are the 5 top trending lead magnet types for your industry. Cheat Sheets, Checklists and Listicles Cheat sheets help people save time, money and sometimes their sanity. Use them to teach your ideal clients how to do something better, faster,...

5 TOP LEAD MAGNETS for Coaches and Consultants

coaches and consultants
Wondering which type of magnets have had the best success for businesses like yours? Listed below are the 5 top trending lead magnet types for your industry. Discovery Calls Discovery Calls or Free Consultation Calls are probably the most common lead magnet used by coaches and consultants. Offering advice in your field can demonstrate your value...

How To Get Instagram To Work The Best For Your Business

Instagram is one of those Social Media platforms that many business owners are still trying to get their head around. Are you one of them? Here is a quick “How-To” and “What-To” for using Instagram in your business. 3 reasons Instagram works for business marketing: Instagram is owned by Facebook so now the two work...

How to track your online marketing activities

businessman looking at charts and graphs
Assuming you are already set up with some form of analytics on your website, the following will guide you through how you can track your online marketing activities that take place outside of your website domain - in blog articles, forum comments, social media, emails etc. The steps outlined below relate specifically to Google...