Artifex Marketing Studio
Artifex Marketing Studio

Food packaging design and wine label graphic design for food industry producers

Artifex has been creating food packaging designs since 2010. Partnering with food and wine producers we create packaging to stand out on shelves.

We love working with food industry producers committed to their ongoing product development. Our aim is to create labels, cartons and packaging that deliver your brand experience.

You can trust Artifex Marketing Studio with your food product packaging design as we:

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understand the creative process and the nature of last minute changes.

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have working knowledge of the technical specifications and requirements when creating packaging and working with different print suppliers.
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know the importance of appealing to customers while delivering on the brand experience.
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have the patience and understanding you need as your find your way in the market.

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give the attention to detail needed to deliver artwork files that meet printer specs.

Our food packaging graphic design experience includes:

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Direct to produce food stickers
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Food storage cartons
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Wine and alcohol label design artwork
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Bread bag packaging design
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Resealable produce food bags
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Food container labels
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Product brand concepts and development

Are you looking for a product packaging designer?

Let's talk about your product development and graphic design needs.

You can trust our years of experience. We have the skill and attention to detail required to deliver professionally designed artwork files that meet printer specifications.

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Food & produce packaging design tips

We’ve learned a thing or two during our years of designing product labels and box packaging. These are our top tips when planning food packaging designs:
Visit the shelves your product will sit on and consider the surrounding products. How can you catch your customers’ eyes by design?
Ingredient lists should appear in descending order calculated by either mass or volume.
Product ingredients should be on the container or on the product itself, if not packed in a container.
The label should maintain its integrity throughout the product’s life. So test the label stock and print quality first. For example, how does your label hold up when stored in the fridge?
No doubt you’ve come across labels with text so small you can’t read it, as there isn’t a minimum font size. The smallest legible font size is 5pt.
Negative or reverse printing (white text on black background) can be difficult with small or thin fonts. Always test print. Don’t rely on how the label looks on screen.
When using clear labels, remember “white” cannot be printed in CMYK process printing. To print white on a clear label requires a Pantone spot colour print.
Important to remember: It is YOUR responsibility as the brand/product owner to make sure your labels meet all the requirements – it is not the graphic designer’s responsibility.
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How the hell am I supposed to choose just one of those concepts!! You amaze me! I don’t think you realise how brilliant you read people!

Kate Watt

CEO, Bubbles Organic