Marketing & Better Business Blog

SOPs For Beginners – Standard Procedures For a Better Business

Standard operating procedure
A simple mistake in a business operation can disorient workflow and lead to lesser quality output. That’s why organising procedures is important for any business owner. Creating and documenting procedures avoids mishaps and provides a more structured organisation. What is an SOP? Standard Operating Procedures (SOP) is a set of instructions, or documentation, that outlines...

Are Banners and Flags Good For Business?

banners and flags
Are you unsure if a banner or flag is a good option for your business? Get the low down on all the banner design and print things here. Visibility is one of the most important things in marketing. You can use online platforms to promote your business and services but traditional advertising is all about...

What is a Landing Page and How to Use Them

landing pages explained
Waiting for people to visit your website is sabotage to your own business. The digital landscape is competitive and you have to craft a way to attract your audience to your brand. A landing page can help because it's specifically designed to convert. What is a landing page? A landing page is a web page visitors...

Lead Magnets: A Beginners Guide

Types of lead magnets
Catching a potential customer’s attention in the sea of content is hard work. You need to create an irresistible offer to lure your target audiences. Pull your lead closer to your business by using the right types of lead magnets for your business. What is a lead magnet? A lead magnet is an incentive. It’s free....

5 TOP LEAD MAGNETS Social Media Marketers

social media marketer
Wondering which type of magnets have had the best success for businesses like yours? Listed below are the 5 top trending lead magnet types for your industry. Swipe File Do you offer Facebook Advertising management to your clients? If so, a collection of effective Facebook ads across specific industries, or purposes can be an interesting asset...

5 TOP LEAD MAGNETS for Bookkeepers

bookkeeper
Wondering which type of magnets have had the best success for businesses like yours? Listed below are the 5 top trending lead magnet types for your industry. Ebook Reports Ebooks are the perfect tool to address topics and issues your business has the solution to. The PDF format is preferable since it is usable on most...

5 TOP LEAD MAGNETS for Counsellors and Psychologists

counsellors and psychologists
Wondering which type of magnets have had the best success for businesses like yours? Listed below are the 5 top trending lead magnet types for your industry. Audio Training There is a range of resources you can make available online that visitors could use to self-manage their mental health. Downloadable audio files with guided meditations are...

5 TOP LEAD MAGNETS for Personal Trainers

personal trainer
Wondering which type of magnets have had the best success for businesses like yours? Listed below are the 5 top trending lead magnet types for your industry. Cheat Sheets, Checklists and Listicles Cheat sheets help people save time, money and sometimes their sanity. Use them to teach your ideal clients how to do something better, faster,...

5 TOP LEAD MAGNETS for Coaches and Consultants

coaches and consultants
Wondering which type of magnets have had the best success for businesses like yours? Listed below are the 5 top trending lead magnet types for your industry. Discovery Calls Discovery Calls or Free Consultation Calls are probably the most common lead magnet used by coaches and consultants. Offering advice in your field can demonstrate your value...