Marketing & Better Business Basics - Page 3 of 5 - Artifex Marketing Studio

Sales Funnel Explained – Stages of the funnel

This Sales Funnel Explained series is for business owners who want to know how to increase their leads and customers. There is a method to increasing sales and the SALES FUNNEL provides a framework to achieving that goal. The Sales Funnel Explained series is in 3 parts: The Stages of the Funnel The Marketing...

Startup Business Logo Design & Marketing Packages

When starting up and planning a new business logo design, it can be tricky to turn those ideas and images floating around your mind into a visual and tangible “something” that represents the personality and purpose of the business you are birthing. Therein lies the skill of a professional graphic designer. While starting up you have...

The Little Used Hack That Will Produce Remarkable Marketing Messages To Transform Your Business

This marketing hack helps you understand the customers’ journey, their buying triggers and the perceived barriers to buying your products or service… which helps you create remarkable marketing messages.

Tips For Creating Your Perfect Logo Design

In this article: 3 things to consider before you have a logo designed The 4 elements of a logo After finalising the business name, the logo design is almost ALWAYS the next step. BIG HINT > make sure you have finalised the name and have its registration approved before starting on the logo (well, before...

The One Thing New Business Startups Are NOT Doing – and soon regret!

In this article: The name check you must do before registering the business name Why social media usernames should be the same How to choose your social media username Are you starting up a new business - or thinking about it? If you are, don't go down the path that leads towards STUCK or SORRY....

Tools For Monitoring Your Website

Below is a list of excellent online tools that can help you monitor your website and keep everything on track. Find Out How Fast Your Website Loads www.gtmetrix.com Get insight into how well your site loads and provides actionable recommendations on how to optimize it. Learn About Visitors To Your Website marketingplatform.google.com/about/analytics/ A powerful analytics tool that provides insight into...

2 Things You Must Ask Your Logo Designer Before They Start

Are you looking at having your logo designed by a local logo designer or an online logo design service? Or, have you been quoted for a logo design that is an amazing bargain offer?! If so, keep reading before you take it any further. Many of the cheap logo design options do not include the...

5 Tips on Automating Social Media Marketing

Whether you’re a freelancer, small business owner, or other sort of social media professional, you want your social media tasks to be more efficient. You certainly don’t want to sacrifice quality, but you want to spend more time with customer contact, strategy and other activities that also drive business. There are plenty of automation...

What is your One Thing? How to make your business shine in the marketplace

There isn't much in this world that is truly unique - is there? Including in business, finding a product or service that no other business offers is rare. If found, its uniqueness is short lived, as others are quick to replicate. How then, can YOUR business stand out in the crowded marketplace? As I reflect on my...

How to Secure Your Website From Hackers and Hijackers – WordPress 101

Website hacking and hijacking is on the increase again! Don't take your website for granted. Your website was a business investment, just like your computer hardware or vehicles. And, like them, your website needs ongoing maintenance, servicing and patch updates. Sometime soon, these will be automated much like your computer operating system or mobile phone...